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Interview: Vladimir Restoin Roitfeld presents The RETNA Hallelujah World Tour in New York

March 4th, 2011, Zip Magazine

The Art of Art

It was an evening of superlatives. Vladimir Restoin Roitfeld, the youngest of Carine Roitfeld’s progeny, and his longtime friend, Andy Valmorbida, presented the RETNA The Hallelujah World Tour in New York on February 10, 2011. The artistic showplace for this, the first solo presentation of Roitfeld and Valmorbida, was a warehouse located in the insider section of the Meatpacking District. Art and fashion connoisseurs gathered on the artistic scene, there were fashion photographer Inez Van Lamsweerde, Carine Roitfeld, Stella Schnabel and Mario Testino among others. “prepare yourself” Zip Magazine was also there for the party and met Vladimir Restoin Roitfeld for an interview.

Interview by Katja Schmolka

K.S: You hold a Degree from the University of Southern California Film School, and worked as Assistant Producer for Paramount Pictures after graduation. Why the change from film to the world of art?

V.R: Art has always interested me. For me, film and art are inseparable – they simply belong together. The art scene in California has developed quite a bit in the past few years so I got the idea, together with my friend Andy Valmorbida, to present talented artists.

K.S: What does the selection criteria look like for the artists you present?

V.R: It takes time of course. We work on a very limited basis with just a few artists. RETNA is a fixture on the Los Angeles art scene and has also already done over 30 international exhibitions-that got our vote for him.

K.S: Where will the next exhibition of the RETNA Hallelujah World World Tour be held?

V.R: The exhibition will also appear in Milan and Paris. Then in April of 2011 we’ll see a sampling as part of a project! We are working together with Bombardier Business Aircraft and VistaJet on this project. RETNA is transforming the back section of VistaJet’s Global Express XRS using his artistic lettering. This exclusive jet will be a work of art within a work of art so to say and will fly New York to Moscow or London to Mumbai non-stop. It’s art at over 50,000 feet!

K.S: Thank you for the interview.

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